Here's another Creative Indie Marketing tip. If you are making videos and you are only posting to Youtube, you are missing out on a lot more viewers than you think. The phrase “Never put all of your eggs in one basket,” fits perfectly when it comes to posting videos.
Yes Youtube is the most popular site, but it’s not the only site. So spread your video around to at least 15 different sites and increase how many viewers you market to.
Just as a company will air the same commercial spot on multiple TV channels, you have the opportunity to do the same with your videos. But yours are free advertising.
Here are the top 15 places to post your videos on the web.
Youtube
Daily Motion
Blip.tv
Videoegg
Jumpcut
GoogleVideo
Veoh
Eyespot
VideoJug
Vimeo
Viddler
Youare.tv
Revver
Howcast
Metacafe
Take advantage of every place to attract attention and post in multiple venues. RonSher Brooks Author of the book “5 Minutes 2 Show Time! How to Effectively Promote You!” Available at http://www.4creativeindiemarketing.com/
Thursday, September 24, 2009
Thursday, September 17, 2009
Ceative Indie Marketing- & 6 Ways To Grow With Blogging
Creative Indie Marketing includes blogging. Blogging can become tedious over time and which can make you stop blogging all together. Especially when you haven’t seen your following grow. Here are a few tips to help you keep blogging and gain some subscribers while you’re at it.
- Be sure to sprinkle 3 of your keywords and italicize them. This helps your ranking in Google.
- Invite people to subscribe to your blog. Ask them to click that RSS feed.
Sign up with Blog directories. - Have your blog syndicated on your website.
- Tweet about your blog.
- Blog frequently. At least once a week. This will help move you up in ranking as well.
- Keep your blogs short. This will help you write more frequently.
As I tell my clients, “Steady wins the race.” So be consistent, and invite others to read your blogs, and you will see your list grow.
For more information, visit RonSher Brooks Author of the book “5 Minutes 2 Show Time! How to Effectively Promote You!” at www.4CreativeIndieMarketing.com
Tuesday, September 15, 2009
Creative Indie Marketing- Using Google Talk to Connect With Your Audience
Having trouble connecting with your customers? Do you wish there was an easy way to answer their questions? You know, chat with your audience. Well now you can and it won’t even cost any money to do so. Here’s a great way to market more effectively.
Google.com/talk has a feature that allows you to chat with customers on your website for free! By doing this you can warm up potential sales, calm the fears of internet purchases, and bring more clarity to your product.
To add this feature to your site you must first have a Google account. After you have one, go to www.google.com/talk and download the program to your computer. Next go to www.google.com/talk/service/badge/New to make your badge. To customize your badge click the edit button and write what you what it to say. You only have about 24 character spaces so be precise.
If you don’t want your email address showing you can change that to display your name or company rep as well. Save your changes and the program will generate a HTML code for you to copy and paste onto your website or blog.
Every time you log into your gmail account, your status will automatically update and your customers can chat with you. You will receive an alert on your desktop informing you of some one who wants to chat. You can even set a certain time for your customers to reach you. That way they will know when they can get in touch with you about your product.
Just think of how many things you’ve purchased all because you had your questions answered. This is one free marketing tool you can’t afford to ignore.
For more information, visit RonSher Brooks Author of the book “5 Minutes 2 Show Time! How to Effectively Promote You!” Available at http://www.4creativeindiemarketing.com/
Google.com/talk has a feature that allows you to chat with customers on your website for free! By doing this you can warm up potential sales, calm the fears of internet purchases, and bring more clarity to your product.
To add this feature to your site you must first have a Google account. After you have one, go to www.google.com/talk and download the program to your computer. Next go to www.google.com/talk/service/badge/New to make your badge. To customize your badge click the edit button and write what you what it to say. You only have about 24 character spaces so be precise.
If you don’t want your email address showing you can change that to display your name or company rep as well. Save your changes and the program will generate a HTML code for you to copy and paste onto your website or blog.
Every time you log into your gmail account, your status will automatically update and your customers can chat with you. You will receive an alert on your desktop informing you of some one who wants to chat. You can even set a certain time for your customers to reach you. That way they will know when they can get in touch with you about your product.
Just think of how many things you’ve purchased all because you had your questions answered. This is one free marketing tool you can’t afford to ignore.
For more information, visit RonSher Brooks Author of the book “5 Minutes 2 Show Time! How to Effectively Promote You!” Available at http://www.4creativeindiemarketing.com/
Monday, August 31, 2009
Ceative Indie Marketing & 2 Ways To Use Twitter
Do you have a Twitter account but you’re not quite sure what to do with or how it will benefit your product? Well I was in that same boat for about a year then the light came on. What is the question Twitter is always asking? “What are you doing?” right? So what are you doing in terms of your business, that is?
I am a musician and an author, so when I tweet I tend to talk about things that deal with music and writing. Even if all I am doing is taking a walk, I tie it into my music or writing somehow. Like I’ll tweet I just wrote a slammin’ melody while walking today. Hope to share it w/ you soon! This helps people learn more about my interest.
Twitter is a place to meet people, not to make a sale, so once I have a crowd that’s interested in what I do I send them to my other social sites so that they can get to know even more about me.
Another hurdle is having adequate followers to tweet to. Here are a few tips on how to quickly grow your list. I suggest you open an account at www.socialoomph.com. You can set up you account to automatically follow whoever follows you. Also, if you are simply too busy to tweet 10 times a day, you can pre-write your tweets and schedule them to post through out the day.
After you’ve done that, place in the “find friends” keywords of the type of tweeters you want to follow and follow them. Generally they will follow you in return as common courtesy.
Here is the key to gaining followers quickly. Twitter allows you to 70 new follows per hour and doesn’t take long to get up to 70. Depending on how much time you have, you can jump from a few followers to 250 in as little as two days.
So get to tweeting and gain new followers today.
RonSher Brooks Author of the book “5 Minutes 2 Show Time! How to Effectively Promote You!” Available at www.MyMelodiesNowMg.com/5m2st.htm
I am a musician and an author, so when I tweet I tend to talk about things that deal with music and writing. Even if all I am doing is taking a walk, I tie it into my music or writing somehow. Like I’ll tweet I just wrote a slammin’ melody while walking today. Hope to share it w/ you soon! This helps people learn more about my interest.
Twitter is a place to meet people, not to make a sale, so once I have a crowd that’s interested in what I do I send them to my other social sites so that they can get to know even more about me.
Another hurdle is having adequate followers to tweet to. Here are a few tips on how to quickly grow your list. I suggest you open an account at www.socialoomph.com. You can set up you account to automatically follow whoever follows you. Also, if you are simply too busy to tweet 10 times a day, you can pre-write your tweets and schedule them to post through out the day.
After you’ve done that, place in the “find friends” keywords of the type of tweeters you want to follow and follow them. Generally they will follow you in return as common courtesy.
Here is the key to gaining followers quickly. Twitter allows you to 70 new follows per hour and doesn’t take long to get up to 70. Depending on how much time you have, you can jump from a few followers to 250 in as little as two days.
So get to tweeting and gain new followers today.
RonSher Brooks Author of the book “5 Minutes 2 Show Time! How to Effectively Promote You!” Available at www.MyMelodiesNowMg.com/5m2st.htm
Friday, July 10, 2009
Did you get your copy of 5 Minutes to Show Time yet? Well what are you waiting on? Order it today and create better marketing campaigns for your book or CD today!
http://www.MyMelodiesNowMg.com/5m2st.htm
You can even order the ebook for instant download.
http://www.MyMelodiesNowMg.com/5m2st.htm
You can even order the ebook for instant download.
Wednesday, March 4, 2009
Over the years I’ve had talks with many marketing coaches, publishers, and record labels on every step of the ladder. I have spent countless hours taking part in seminars and workshops in order to gain insight on how to achieve my desired awareness, only to hear the same thing over and over again. They were all filled with broad statements which give very little insight into how to make those statements happen.
One day the light came on. I said to my self, “Maybe you’re asking the wrong questions.” The more I thought about that the more I realized I was right. I have been asking the wrong questions. After all the number one question for many Independent Artist is how do I bring awareness to my product? My mother used to tell me, “Stupid questions get stupid answers.” Same thing applies here. Broad questions get broad answers.
With this new discovery I began my quest for notoriety with a brand new zeal. By revisiting the very same broad solutions and taking a closer look at the building blocks of each solution, I was able to turn things around. If you truly want sizeable results in your quest of marketing your product, it’s your turn to do the same.
Begin by answering these very sobering questions.
Why do I want my product to be number one or reach global popularity?
You know you want to be the best, but do you want to be the best? Keeping your motivation before you will help you determined how much time and resources to invest in your vision. This is so because having a top rated product is not the end, but rather a spring board or a platform to something new or bigger. Start thinking about what new opportunities this accomplishment will bring you and what you are willing to do with these opportunities. By thinking like this you will come up with solid ideas to make this come about.
Am I willing to hear the word no?
Let’s face it-not everyone is going to instantly fall in love with your product. You will have to swoon some of your audience, potential partners and so on, and others will never see the light. Are you willing to stand on a mountain of no’s just to get one yes? Every great inventor had to deal with undesired results before they did it right. Toughen your skin my friend. If you don’t believe you have something of value to offer the world even when the city thinks you don’t, who else will?
Am I willing to establish credibility?
No matter what level of fame you attain, it is all based on trust. Your audience must be able to trust you. Being a writer or performer is no different than the trust you build with your employer. If your employer can’t trust to come to work on a consistent basis and perform your duties well, they fire you. Your audience is your employer. You live off of their dollars, and if they can’t trust you, they stoop giving them. Now this credibility is established both practically as well as morally. Know that just because you are an Independent Artist, you do not have divulge everything about your life in order to gain credibility, but you must be honest and true to what you do share. The same holds true for the practical side of credibility. You must be willing to prove that you are the real thing. Have the business side of your product in tact. Making sure everything is in place now will save you a world of regret later.
What is my plan?
Here’s another cliché for you. “When you fail to plan, you plan to fail.” Take time now to develop a plan. Micro-manage your plan and leave nothing to chance while at the same time stay flexible to change. How do you do that? Well I have found that’s really a gut call. However, if you logically weight out the pros and cons of this change as to how it will effect you and your goal, you will make a sound decision. As an Independent Artist, especially when you are first starting out, you are everything. You are your own A&R Dept., your own marketing Dept., your own publicist, support team and more. So it is your responsibility to learn as much as possible about each area. You must also know when to let go and let the experts do their job. Just because you are the head of every department, that doesn’t mean you have to perform all the duties as well.
Am I willing to delay gratification?
Don’t be apart of the “Internet Gold Rush.” Incase you haven’t noticed, the California Gold Rush Syndrome is repeating itself with internet marketing. Daily thousands of people are flocking to their computer screens searching for that gold mine in the caverns of the internet, hoping that this will be the day of overnight success. Reality Check: OVERNIGHT SUCCESS STORIES DON’T EXIST! Even the artists or authors who appear to be “overnight success stories,” have spent years of dedication on their craft. The mountain of their success is built on all the rocks of implementing on a daily basis the things you have just read about when no one knew who they were. Your true so called overnight success stories are those whom we fondly refer to as the one hit wonders. Is that the alumni you’re trying to join? I didn’t think so. Be patient and diligent to what is before you today and tomorrow will take care of itself. If you have your why’s how’s, and when’s in order, the rest of your puzzle is easily put together.
Take some time to answer these questions. Once you have this foundation, if you’re ready for the small bricks that lead to the broad statements, join me May 5, 2009 for a series of Stardom Bound Workshops with real applicable answers. You can join by sucribing to this blog or emailing me at sbworks@mymelodiesnowmg.com and place SB WORKSHOP in all caps just like this. Tell me you want to be apart of this sharing of information, and I will send you confirmation information for this life changing event. Now as for the cost..... all I ask for is your time. yes that's right your precious time is cost of this workshop. I look forward to meeting you in class!
Be Blessed!
RonSher
www.MyMelodiesNowMg.com
www.tinyurl.com/5minutes2showtime
For a complete e-guide on how to effectively to promote you visit: www.MyMelodiesNowMg.com/ebook.htm
One day the light came on. I said to my self, “Maybe you’re asking the wrong questions.” The more I thought about that the more I realized I was right. I have been asking the wrong questions. After all the number one question for many Independent Artist is how do I bring awareness to my product? My mother used to tell me, “Stupid questions get stupid answers.” Same thing applies here. Broad questions get broad answers.
With this new discovery I began my quest for notoriety with a brand new zeal. By revisiting the very same broad solutions and taking a closer look at the building blocks of each solution, I was able to turn things around. If you truly want sizeable results in your quest of marketing your product, it’s your turn to do the same.
Begin by answering these very sobering questions.
Why do I want my product to be number one or reach global popularity?
You know you want to be the best, but do you want to be the best? Keeping your motivation before you will help you determined how much time and resources to invest in your vision. This is so because having a top rated product is not the end, but rather a spring board or a platform to something new or bigger. Start thinking about what new opportunities this accomplishment will bring you and what you are willing to do with these opportunities. By thinking like this you will come up with solid ideas to make this come about.
Am I willing to hear the word no?
Let’s face it-not everyone is going to instantly fall in love with your product. You will have to swoon some of your audience, potential partners and so on, and others will never see the light. Are you willing to stand on a mountain of no’s just to get one yes? Every great inventor had to deal with undesired results before they did it right. Toughen your skin my friend. If you don’t believe you have something of value to offer the world even when the city thinks you don’t, who else will?
Am I willing to establish credibility?
No matter what level of fame you attain, it is all based on trust. Your audience must be able to trust you. Being a writer or performer is no different than the trust you build with your employer. If your employer can’t trust to come to work on a consistent basis and perform your duties well, they fire you. Your audience is your employer. You live off of their dollars, and if they can’t trust you, they stoop giving them. Now this credibility is established both practically as well as morally. Know that just because you are an Independent Artist, you do not have divulge everything about your life in order to gain credibility, but you must be honest and true to what you do share. The same holds true for the practical side of credibility. You must be willing to prove that you are the real thing. Have the business side of your product in tact. Making sure everything is in place now will save you a world of regret later.
What is my plan?
Here’s another cliché for you. “When you fail to plan, you plan to fail.” Take time now to develop a plan. Micro-manage your plan and leave nothing to chance while at the same time stay flexible to change. How do you do that? Well I have found that’s really a gut call. However, if you logically weight out the pros and cons of this change as to how it will effect you and your goal, you will make a sound decision. As an Independent Artist, especially when you are first starting out, you are everything. You are your own A&R Dept., your own marketing Dept., your own publicist, support team and more. So it is your responsibility to learn as much as possible about each area. You must also know when to let go and let the experts do their job. Just because you are the head of every department, that doesn’t mean you have to perform all the duties as well.
Am I willing to delay gratification?
Don’t be apart of the “Internet Gold Rush.” Incase you haven’t noticed, the California Gold Rush Syndrome is repeating itself with internet marketing. Daily thousands of people are flocking to their computer screens searching for that gold mine in the caverns of the internet, hoping that this will be the day of overnight success. Reality Check: OVERNIGHT SUCCESS STORIES DON’T EXIST! Even the artists or authors who appear to be “overnight success stories,” have spent years of dedication on their craft. The mountain of their success is built on all the rocks of implementing on a daily basis the things you have just read about when no one knew who they were. Your true so called overnight success stories are those whom we fondly refer to as the one hit wonders. Is that the alumni you’re trying to join? I didn’t think so. Be patient and diligent to what is before you today and tomorrow will take care of itself. If you have your why’s how’s, and when’s in order, the rest of your puzzle is easily put together.
Take some time to answer these questions. Once you have this foundation, if you’re ready for the small bricks that lead to the broad statements, join me May 5, 2009 for a series of Stardom Bound Workshops with real applicable answers. You can join by sucribing to this blog or emailing me at sbworks@mymelodiesnowmg.com and place SB WORKSHOP in all caps just like this. Tell me you want to be apart of this sharing of information, and I will send you confirmation information for this life changing event. Now as for the cost..... all I ask for is your time. yes that's right your precious time is cost of this workshop. I look forward to meeting you in class!
Be Blessed!
RonSher
www.MyMelodiesNowMg.com
www.tinyurl.com/5minutes2showtime
For a complete e-guide on how to effectively to promote you visit: www.MyMelodiesNowMg.com/ebook.htm
Friday, January 30, 2009
Cyber Marketing
I've given quite some time for you to work out a rhythm with organization. I know things are running smoother for you. Lets move on to places to promote you. No matter where you promote yourself the road should always lead home. In cyber space; home is your own website.
The amount of cyber resources designed to help to promote you are endless. Myspace is one source you can use that has multiple A&R platforms. But don’t stop there. Not everyone has a myspace account and because of this, building awareness in other social networks are an asset to you. Knowing where to find your audience on the web will save you time and frustration. Here are some effective networks that are either free or low cost.
Your Main Website
You need your own website. It is without a doubt the doorway to global recognition. Here are some things to keep in mind while creating one or editing an existing site.
You need your own website. It is without a doubt the doorway to global recognition. Here are some things to keep in mind while creating one or editing an existing site.
Content is still king
Your site should have some content before the directories will list it. Pages of affiliate links or banners, one page "flyer" type sites, etc., may make it into the search engines (for a short time) but they won't make it into the directories. Remember that there is a human editor looking through your site to decide on its suitability. You want to do everything in your power to make that editor feel that your site is a legitimate and helpful addition to their directory.
Try having some information on your site such as articles, or resources that someone interested in your business, service or field might find useful. Also try to have a good bunch of links that you think might be relevant to those visiting and try to give each link some actual description as to its content. Giant pages of links are generally frowned upon - but pages of links with explanations as to why they're being included, will be seen as a genuine resource for your visitors. Exchanging links with other sites is also one of the BEST ways to both increase your site's "popularity" with the search engines, and make a connection with other webmasters administering sites like your own. Who knows where that networking might lead?
Your site should have some content before the directories will list it. Pages of affiliate links or banners, one page "flyer" type sites, etc., may make it into the search engines (for a short time) but they won't make it into the directories. Remember that there is a human editor looking through your site to decide on its suitability. You want to do everything in your power to make that editor feel that your site is a legitimate and helpful addition to their directory.
Try having some information on your site such as articles, or resources that someone interested in your business, service or field might find useful. Also try to have a good bunch of links that you think might be relevant to those visiting and try to give each link some actual description as to its content. Giant pages of links are generally frowned upon - but pages of links with explanations as to why they're being included, will be seen as a genuine resource for your visitors. Exchanging links with other sites is also one of the BEST ways to both increase your site's "popularity" with the search engines, and make a connection with other webmasters administering sites like your own. Who knows where that networking might lead?
Consider getting your own domain name: I hate to tell you this, but unfortunately, directories are less likely to categorize a site on Geo Cities, Fortune City, Tripod, or any service like that. Even if they do, you're likely to be low on their totem pole. Tripod and sites like it certainly do serve a purpose - and a valuable one at that - but unfortunately, they don't have a great reputation for quality with the major directories. I always advise those wanting to promote their business or service on the net to get their own domain name. It's not very expensive at all these days. Try a service like http://www.dotster.com/. If you're intending on making any money from your website, it's time to get serious. Having your own domain name lets other people know that you mean business.
The DIY Website
If you have decided to build your site, and that’s fine. Just note that the same tactics you use for your Newsletter, and other copy materials, must transform here as well. Now when it comes to building your own website, you should keep these pointers in mind. Control your navigation paths. All of your sub pages should lead to these three areas.
If you have decided to build your site, and that’s fine. Just note that the same tactics you use for your Newsletter, and other copy materials, must transform here as well. Now when it comes to building your own website, you should keep these pointers in mind. Control your navigation paths. All of your sub pages should lead to these three areas.
Home page
Sales/ order page
Frequently asked questions
Sales/ order page
Frequently asked questions
Having sub pages that give more insight of your character and of other band members are fine; just make sure you tunnel them back to your product. That’s your number one goal right? To sell your product, right? Every single aspect of your Web site should serve the same master — your product. Nothing is more important than the product that you are going to sell.
Keep your pages simple. Go for that corporate look. I know it’s hard to turn down flashy widgets, and jazzy intros, but they distract your viewer, or it may cause your page to load slowly. Viewers are very impatient. What is the purpose of your sight and what kind of result do you expect? The answers to these two questions should drive your design. You must capture their attention quickly. If you don’t they will leave your site at the drop of a click.
Keep your pages simple. Go for that corporate look. I know it’s hard to turn down flashy widgets, and jazzy intros, but they distract your viewer, or it may cause your page to load slowly. Viewers are very impatient. What is the purpose of your sight and what kind of result do you expect? The answers to these two questions should drive your design. You must capture their attention quickly. If you don’t they will leave your site at the drop of a click.
White space is your friend. Having white backgrounds will keep your readers reading longer. The more difficult it is to read your content causes your viewer’s eyes to quickly tire and leave before they get to your sales pitch.
Use traditional fonts. There are thousands of bizarre looking fonts available. If you think they’re cool, use them on your CD artwork. But as far as the Web site that sales millions are concerned, stick to Times New Roman, Arial, Veranda and other long-established fonts that are both conservative and easy to read.
Be consistent. Repeat many of your design components such as type effects, images, layouts, from page to page and promotion to promotion. Choose a graphic theme and use it for all of your promotions. This is another way to have your branding stick in the heads of your audience.
Use contrast. When elements are different, make them really different. Use color, contrasting typefaces or type weight, and other ideas. Centering everything is very amateurish.
Web counters are only good for your site if you have 1 million unique visitors per day. Small numbers will make you appear insignificant, and you want to look large!
Check out these sites that can help you jazz up your site for free.
Use contrast. When elements are different, make them really different. Use color, contrasting typefaces or type weight, and other ideas. Centering everything is very amateurish.
Web counters are only good for your site if you have 1 million unique visitors per day. Small numbers will make you appear insignificant, and you want to look large!
Check out these sites that can help you jazz up your site for free.
http://www.cooltext.com/ is a really nice site for creating eye catching fonts, logos, and buttons .
http://www.3d-pack.com/ this site enables you to create 3D boxes, CD and DVD cases. (I love this site!) You can create these 3D creations in Adobe Photoshop.
http://www.glassybuttons.com/ is another site to create cool buttons for your site.
http://www.dafont.com/ you'll find a huge selection of great free fonts here.
http://www.wantedfonts.com/ categories are listed on the left navigation.
http://www.sxc.hu/ is great place for free photos.
http://citrusmoon.typepad.com/citrusmoon/ offers a wide assortment of pretty tiles and backgrounds.
http://wellstyled.com/tools/colorscheme2/index-en.html offers a very easy to use color scheme generator.
http://colormatch.dk/ is a utility that will help you select a matching six color pallet for your blog.
Now if you realize that you have bit off more than you can chew, it's okay. You can use a company like http://www.hostbaby.com/ and use their templates, email, get your own domain name all for an affordable price. This will free you up to learn with out pressure.
Now if you realize that you have bit off more than you can chew, it's okay. You can use a company like http://www.hostbaby.com/ and use their templates, email, get your own domain name all for an affordable price. This will free you up to learn with out pressure.
For a complete e-guide on how to effectively to promote you visit: www.MyMelodiesNowMg.com/ebook.htm
As always, Be Blessed!RonSher Author of "5 Minutes 2 Show Time!" http://www.mymelodiesnowmg.com/www.tinyurl.com/5minutes2showtime
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